FARMERS' NEED AS UNDERSTOOD AND NOT-UNDERSTOOD

 

FARMERS' NEED AS UNDERSTOOD 
AND NOT-UNDERSTOOD


It was seen suddenly, sometime back ( in India ), that a lot of people started speaking and a lot publishing about Farmers' Need.
It was also seen, lot of people were also suddenly seen as branded experts to speak about what the farmers need, whereas it was also made out to be largely that farmers not-understood what they need.
During last Green Revolution, farmers understood what they needed. Decades after that having flown in the time line of history, it was made out that farmers not-understood ( what they need ).
In the process nobody has understood, how to convert the unfelt-need to felt-need and the failure ( fault line ) lies there.
Efforts to make a capital out of something in the wrong way will not work, it is universal principle.
Whoever tried to advise, in the right way, the right thing, not through press and media, were ignored.

About the Author : Dr. Nimain Charan  Biswal is a B.Sc.(Agri. Science and Technology), M.B.A. and Ph.D.(Management Area ) by qualifications and he has 35+ years of work experience in both  industrial and development sectors in diversified fields of social importance. He has been educated at Orissa University of Agriculture and Technology (OUAT)-Bhubaneswar, Institute of Rural Management Anand (IRMA) and Gujarat University (with Resource Support of IIM-Ahmedabad). Dr.Biswal is further educated at IIM-Calcutta, XLRI-Jamshedpur, Apple Computer Industries and Spar Inc., USA. He has worked for reputed National and International Organisations in Senior/Top Management Capacities. He is a management expert covering extensive areas from management in agriculture, industrial management, development management to management of public systems. He is a prominent professional of India and known Internationally as well. He lives at Mumbai in India.



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